Management Team

Robert Parsons - President and Chairman

Robert boasts 40+ years of experience in business and management, overseeing all aspects of the company, business development, and institutional relationships. He has a keen understanding of senior needs and social issues and is an important voice in communications with the non-senior business community. Robert is committed to the companies family ownership and works diligently to preserve and develop this important part of our culture.

Alyce Parsons - Secretary and COO

Alyce has spent over thirty years managing Retirement, Independent, Assisted Living and Special Needs/Memory Care Communities .  Her approach to care, focusing on building our care giving teams, enables us to consistently meet the changing needs of seniors and their families.  She is passionate that by working with staff, families and residents we will achieve the best possible care outcomes that are consistent with a family’s culture and the needs of their loved ones.

Bob and Alyce have four children, Janelle, Blake, Gavin, and Cameron. All are members of our Board of Directors, and three are active participants in the company.

Janelle Parsons - Vice President of Operations

Janelle started working for Parsons Group in 2003.  She brought with her experience in sales and marketing in the Restaurant industry.  Parsons was drafted into the family business serving at Parsons House Austin as Marketing Director and eventually moved into the Executive Director role, she has also served Regional Director, Director of Lifestyles and Non-profit operations, and currently as Vice President Operations. Her onsite experience helps to influence her regional management work in assessing challenges, prioritizing work, and creating aggressive business plans while producing financially successful communities.  Parsons also uses these skills assessing and determining the strength of new acquisitions.  She is constantly inspired by the work that the teams onsite do and by the amazing families and residents that choose to live at Parsons Group communities.

Blake Parsons - Vice President of Administration & Finance

After a successful start in commercial real estate and commercial development in Southern California, Blake joined Parsons Group in 2008 to focus on capital projects and acquisitions.  He brings to Parsons Group skills in management efficiencies as well as a focus on expense management.  Blake currently manages Support Services, where he oversees accounting, administrative and capital expense support for all Parsons Group communities.

Support Services Team

Monica Reveles - Director of Employee Retention

Monica began her career in the senior living industry in 2001. She has extensive experience in Operations and Marketing and most recently, has served as the Executive Director of Parsons House Austin for the last seven years. Monica was asked to join Parsons Group, Inc in 2017 as the Director of Employee Retention. A graduate of the University of Texas at Austin with a degree in Ethnic Studies and Public Policy, she keeps closely connected to the Austin community through non-profit board and other volunteer leadership roles. She is a founding member of the Austin Steering Committee for Dementia and Aging Issues. Monica most enjoys spending time with her husband Sam and young son Sammy. Together they travel, cook, laugh at one another’s terrible jokes, make music, explore the great outdoors, go to the theater, and read.

Nathan Van Veelen - Controller

Nathaniel Van Veelen came to PGI from scenic Bellevue Washington in 2007 and currently resides here in Santa Barbara with his beautiful wife Ashley.  Nathan leads the Parsons Group’s accounting department as our Controller, overseeing and assisting the financial aspects for each of our locations. Nathan has more than 10 years of progressive experience in his field including; accounting and control, budgeting, resource allocation, financial analysis, financial forecasting, contract administration and cost accounting. Nathan holds a Bachelor of Arts in Accounting with a Minor in Business from Western Washington University.

Jennifer Frank - Administrative Support Manager

Jennifer is our Administrative Support Manager at Parsons Group, Inc., providing administrative support to all departments and communities within the Parsons Group umbrella. She also assists with special projects and social media marketing for all PGI Communities. Jennifer joined the team in November of 2011. Prior to her employment at PGI, Jennifer worked for the Department of Veteran Affairs in Washington State. After attending the University of California in Santa Barbara, she fell for the striking landscape and vibrant community, deciding that Santa Barbara was home. Her hobbies include reading, writing, gardening, hiking, and spending time with family whenever possible. Jennifer offers her collaborative spirit, insight, and knowledge to PGI with enthusiasm.

Marisa Zepeda - Bookkeeper

Marisa Zepeda joined Parsons Group in the Summer of 2016 as our Bookkeeper, providing accounting and administrative support for Support Services. Marisa grew up in the beautiful Santa Ynez Valley of  Santa Barbara County. Marisa earned her Bachelor of Arts Degree in Sociology with a Minor in Labor Studies at the University of California, Santa Barbara. In her spare time, Marisa enjoys playing soccer and cooking.